I liked it a lot, it's pretty sweet. It reminds me of danelectro/harmony guitar looks combined with gibson hardware. I wouldn't knock it unless you played it first though, I'll bet that thing can make some killer sounds if you gave it a chance.
I mean, most of you guys are just whining about looks, that's not what it's about though. It'll still feel exactly like a jag will because of the comfortable body shape, and great neck.